Resthaven is delighted to have been Highly Commended in Home Care — South Australia and Northern Territory — in the 2023 Reader’s Digest Annual Trusted Brands Awards.
On Wednesday 3 May, Resthaven CEO, Darren Birbeck, accepted the award at The Tea Room, Queen Victoria Building, 455 George Street, Sydney — celebrating our achievement as a leading not-for-profit aged care organisation in South Australia.
Independent research of ordinary Australian consumers conducted by Catalyst Research identifies the most trusted brands each year.
‘Trust is an emotion that fuels our decision whether we are conscious of it or not. It is that intangible quality that signals reliability and integrity. Whether it is a product or service, trust is what reassures us that we are making the right choice. Cost, quality and desirability are all important factors for consumers. Yet it’s vital for a brand to stay true to its promises. While brands come in and out of vogue, those that capture our attention, maintain our confidence and win over our trust do so by holding fast to their core principles.’
Proudly South Australian and with a history going back to 1935, Resthaven is one of a select few Australian aged care providers to offer the full range of services for older people, which hasn’t gone unnoticed in the community.
Thank you to those members of the public who shared their thoughts on Resthaven in the research.
In 2022, Resthaven was Highly Commended in the Residential Aged Care SA category. This category was not included in the 2023 survey, with Home Care being included for the first time in 2023.